Fifty and Other F-Words

Margot Potter’s bold new book Fifty and Other F-words: Reflections from the Rearview Mirror for Sterling Publishing encourages women of a certain age to reject the current scripts on aging and write a new story. In a series of essays, poems, and listicles, Potter tells it like it is without sugar coating or side stepping even the most painful truths about thriving and surviving after 50.

After 50, women find themselves becoming invisible. They’re the least employed demographic, the least represented in TV, film, print, and online media, and the least served in retail. The largest demographic, with the largest collective buying power, women over 50 are aching to be seen, heard, and cherished.

Women are rising up and demanding change in unprecedented numbers. Potter speaks their language, offering a rallying cry, a manifesto, an invitation to shine brighter and grow BOLDER. Fifty and Other F-words encourages women of a certain age to lift each other up, cheer each other on, and refrain from judging, shaming, and tearing each other apart. With a refreshing, surprising, and unexpected perspective, Potter smashes stereotypes and challenges the status quo.

“There is life after 50, real, soulful magical, kick-ass, beautiful life. We aren’t relegated to the sidelines and we do not have to fade away. In fact, this is the perfect time to dial up the volume. At this age we’ve earned the right to do whatever makes us happy and be who we are without fear, shame, or apology. The truth is, we always had that right.” Fifty and Other F-words by Margot Potter